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In
1978 I purchased my first computer, a TRS-80 Model I. I paid about
$400 plus tax for it. There wasn't much to it, but it had a
whopping 4K of memory and a black and white monitor. There was no floppy
drive, let alone a hard drive. All programs and data were on
cassette tapes. Very unreliable, but it worked most of the time.
I learned to program on that computer by teaching myself BASIC. I
bought a communications program for $29.95 because I wanted to connect
to two local main frames at the University of North Texas in Denton.
Well, to make a long story short, the program didn't work, not even a
little bit. No refunds either and I was a poor college student
working 3 jobs. That $30 was a lot of money. Completely
frustrated, I decided I was going to write my own program.
Born in my frustration was Double Density Software. I spent the
next couple of years learning to program in BASIC, Assembler, C, and
Pascal. Around 1980 I bought a TRS-80 Color Computer,
another Radio Shack product, and launched my first advertising campaign
near the end of 1982. The local Radio Shack store had been selling
my programs, but it was time to really open the doors and go national. With a few hundred
dollars and some help from my wife in the design and layout of our first
magazine ad, we sent off our hard earned money and bought 3 months of
advertising. Well, needless to say, we made money the first month,
moved up to a full page, and ended up with two full page color ads.
Double Density Software went up like a rocket.
This company has been
around pretty much since the beginning of the computer revolution.
The reason I'm telling this little story is to let you know that while
the company is new to the Real Estate software world, we are by no means
a "Johnny-come-lately" to the world of software. I am no stranger
to the real estate software business either. I also worked for 3
years with one of the real estate software pioneers here in the
Dallas/Fort Worth area. I hold a Professional Inspectors License
in the State of Texas and my wife has been in the real estate business
for years. We speak real estate around here. All that, and we have
been around longer than just about any software company out there.
One of the reasons this company has out-lived many others is we will
sell no software before it is ready to be sold. You will never see
us advertising products that don't exist. There is no "vaporware"
here. If you see a product posted here, and it says "Coming Soon"
... it will have the month it will be released, and I can assure you
that the product is in the final testing stages. We rarely even
talk about what we are doing because we may decide not to even release a
product because it can not be made to perform to our satisfaction.
As the driving force behind this company, I will not allow some unstable
piece of junk to have the company name on it. It will be solid, or
it won't be sold. Many companies can't tolerate a long period of
development... this company can. While no program is perfect, if
you purchase any of our programs, you will notice a difference between
us and them. We have used |
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a combination of old tried and true methods combined with some of the new
ones. We throw away what doesn't work, old or new, and stick with
what does work, and what works fast. Too many people tolerate slow
moving software. Our software will run as fast, or faster than
Outlook runs on your computer. Our sorting, finding, and filtering
routines work faster than the routines in Outlook itself. I'm not
just bragging, it is a fact. While I no longer write every line of
code, I do look at every part of it, and I test it myself to make sure
it performs the way it should. I am the "acid test" around here.
Nothing goes out until I have seen it. Period, no excuses, and I
take responsibility for every piece of software this company develops.
I look at software with 28 years of experience. I think you will
see this difference in our design, layout, and ease of use. Please
don't get the idea that all of this isn't a team effort either... it is.
Everyone who works here knows their opinion and input is valuable.
Everyone makes mistakes and those that don't admit that are just fooling
themselves. A team working together will rarely miss an error or a
problem, that makes us stronger as a company.
The people working at
Double Density Software have the same commitment to quality and service
as I do. It seems like companies today take advantage of their
customers. I promise you we have never done that, and we never
will. We want to help you
become as successful as you can be. Technology, both hardware and
software, can make a huge difference in how successful you are as a real
estate agent. Those agents who have not moved into the 21st
century are doomed to extinction. Using software technology that
is 10 to 15 years old is foolish. Some of the software currently for sale is based on old ideas and old technology, and that's why it
isn't easy to use, and it is slow. You as an agent should spend a little money
to make sure you have a system that isn't more than a couple of years
old. Some of the older computers can't even run some of the latest
software. You don't need the latest and most expensive hardware
available, but a 5 or 10 year old computer should probably be replaced.
You have no idea what you are missing.
If you ever have any problems or just questions, give us a call.
Someone here will be more than happy to answer your questions and do all
they can to help you. Does anyone remember the saying "The
Customer is always right" ... we do, and we will do our very best to
make you feel that way. Double Density Software has many thousands
of happy customers. We hope you will join this group of people we
have been serving for over 22 years.
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